How are these fake Roblox and Ohio governor Twitter accounts still up?
And yet some high-profile impersonators have stuck around on the platform for hours or even days, flouting Musk’s rules by not having “parody” in their username. The tweets are getting more and more popular, increasing the danger for Twitter’s brand in the eyes of advertisers.
Let’s look at some of the accounts that are still up, at time of writing:
An account parodying Ohio Governor Mike Dewine has also managed to escape a ban, despite its ten-hour old tweet with over 2,000 retweets announcing the governor’s plan for “eradicating the people of Columbus.”
To be clear, Twitter is cracking down on some of the accounts. While this article was being written, an account impersonating Senator Chuck Grassley was suspended, though it took almost a full day while one of its tweets garnered tens of thousands of likes. It was a similar situation with a fake Donald Trump account, which had multiple tweets with tens of thousands of likes and one with over 10,000 retweets, and didn’t mark itself as a parody anywhere.
Still, it’s bad for Twitter that these tweets stayed up for so long, especially the ones from fake brands. As of right now, the company is on advertising as its main source of revenue. And advertisers have shown that they’re not huge fans of a platform that lets people convincingly impersonate them. There have been several very